I was sitting at my desk, staring at my computer screen, trying to figure out how to make my current project more engaging for learners. As a freelance eLearning instructional designer, I was constantly searching for ways to create courses that were more than just dry lectures and quizzes. It was a tough task, but I loved every minute of it.
Suddenly, my phone buzzed, and I glanced at the notification. It was an email from Upwork, one of the freelancing platforms I used. I almost ignored it, knowing that I had a lot of work to do, but something caught my eye. The subject line read: “Content Writer/SME – Hospitality Courses (U.S. Residents Only) – Upwork.”
I hesitated for a moment. I wasn’t particularly interested in the hospitality industry, but the content writer/SME position piqued my interest. As I read the description, I couldn’t help but feel drawn to the opportunity. Developing industry-relevant curriculum? Providing deep knowledge and insights into the hospitality field? It sounded like a challenge I couldn’t resist.
Before I knew it, I found myself filling out an application, sending over my portfolio, and hoping for the best. The excitement of a new project had broken through my workday, and I couldn’t wait to see what came of it.
“Reading through the job post, I find myself intrigued by the unique blend of content creation and subject matter expertise required, particularly in the hospitality industry, an area I’ve been keen to explore in my writing.”
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This job posting is appealing to me due to its blend of content creation, subject matter expertise requirement, and the industry it’s targeted towards i.e., the hospitality sector. As a writer, it’s the perfect opportunity for me to enhance and apply my skill set in a new and dynamic industry. The role of a SME would allow me to delve deeper into the nuances of the said industry, while creating content around it would provide me a platform to share my insights and newfound knowledge, which would enrich my experience as an eLearning professional. The prospect of staying informed about the latest trends and developments in the U.S. hospitality industry offers an element of exciting variety to this job. Being part of shaping industry-relevant curriculum, which would impact and contribute to the learning journey of many students, is an aspect that I find highly rewarding and fulfilling as a professional.
As I read over the job posting, my mind wandered back to an engaging project that I undertook a year ago. I was tasked with creating content and providing subject-matter expertise for an eLearning course on sustainable tourism – an industry seemingly removed but somewhat similar to hospitality. The project was heavy with accountability, filled with intrigue, and adorned with real-world impacts, much like the promise I saw in this new opportunity.
The moment I read the job post, a wave of memories washed over me, transporting me back to a project I worked on about a year ago. I was tasked with the challenging yet exciting feat of developing an eLearning course on sustainable tourism, a role that blended my skills as a content writer and a subject matter expert. The richness of the task, its real-world relevance, and the high standard of expertise required mirrored the requirements of this new opportunity, igniting the same spark of eagerness within me.
Our team, a vanguard in the realm of high-end educational resources, is on a quest for a commendable U.S.-based Content Writer or Subject Matter Expert (SME) with a flair for the hospitality industry. We’re architects of compelling, high-quality courses aimed at nurturing talent and fostering success within the ever-evolving hospitality sphere.
The role of a Content Writer/SME is one of vibrance and variety. You’ll be the creative genius behind captivating content for educational courses, blending your expertise seamlessly into the crafting of an industry-relevant curriculum. You will wear many hats, formulating lesson plans, assessments, and other instructional materials designed to empower students and propel them towards thriving careers.
As our SME, your profound knowledge of the U.S. hospitality industry will be invaluable. Be our compass, guiding us through trends and best practices while lending a real-world context to the course content. Your insights and experience will play a pivotal role in shaping a curriculum that resonates with the current landscape of the hospitality industry.
Qualifications for this role should include a Bachelor’s or Master’s degree in hospitality management or a related field. Demonstrable experience in creating content or developing curriculum for hospitality courses is essential. We need a strong understanding of the U.S. hospitality industry, including but not limited to hotels, restaurants, and event management. We value excellent written and verbal communication skills, collaborative teamwork, and a passion for education. Familiarity with e-learning platforms and instructional design will be the cherry on top.
To apply, aspiring candidates should submit a resume, a cover letter showcasing their relevant experience, and a sample of their course content or writing. We’re eager to find our newest team member. Could it be you?
Please note, we are specifically seeking candidates who reside in the U.S. The application deadline is the 30th of March, 2024. This role falls within the Creative Writing category. Required skills include Science, Travel & Hospitality, Content Writing, English, Writing, Subject-Matter Expertise, and Hospitality & Tourism.
We look forward to receiving your application!
Final Thoughts
After thoroughly reviewing the job posting, I find it resonates with my passion and skills as an eLearning content creator and SME. It aligns perfectly with my goal to continually challenge and enhance my expertise within various industries, in this case, the hospitality sector. Thus, I am genuinely interested in pursuing this opportunity.
Preparing for Contact
Preparation begins with refining my portfolio, highlighting projects that demonstrate the skill set required for this role, such as content creation, curriculum development, and industry-specific knowledge. A diligent focus would be on instances where I’ve leveraged my SME skills to create a well-rounded, industry-relevant curriculum.
Initial Contact
In my initial reply, I’d write: “As an eLearning content creator and SME, I’m excited about your job posting, particularly because it blends hospitality, a vibrant industry with the opportunity to shape industry-relevant curricula. I believe my track record in similar roles and passion for developing impactful course content could make me a valuable asset to your team.”
During the Interview
I would ask the hiring manager about specific challenges they’ve faced during content creation for hospitality courses and how my role as a content writer/SME could help address them. Inquiring about the team I’d be working with and the organization’s approach to eLearning would also be essential to understand the work environment and expectations better.
If this opportunity were not aligned with my professional goals, I’d reply creatively yet professionally: “Thank you for considering my profile for the Content Writer/SME role. While I’m fascinated by the project, I believe my professional focus is slightly different. I’m confident you’ll find the perfect match for this role soon. Best of luck with your search!”
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